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Category: Marketing & Branding

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26th January 202517th January 2026Marketing & Branding, Startup

3 Tips For Launching A Startup

Launching a startup, whether it’s your very first business endeavour or your second, is always a daunting task. Startup founders always strive […]

A smartphone screen with various social media apps
28th December 202417th January 2026Marketing & Branding

How to Develop a Marketing Strategy in 2025

It’s the world of new technologies! While the Metaverse is not exactly here yet, companies face an ever-changing business landscape. How marketing […]

Adwords spelled out on a wooden desk
7th October 201716th January 2026Marketing & Branding

PPC/AdWords vs SEO

In the vast expanse of online marketing, there are various approaches you can take. Some focus on a fixed period of time […]

A coloured fish hook using for fishing
10th September 201716th January 2026Marketing & Branding

Link Baiting in SEO

Link baiting is perhaps one of the most common white hat techniques around (for more on ‘search engine optimisation’ click here for […]

A desktop computer showing SEO
1st September 201726th August 2023Marketing & Branding

SEO — Black Hat vs White Hat?

For those of us who are not up to date with all of the ‘Search Engine Optimisation’ (SEO) jargon, here is a […]

LightSea is a solutions agency that helps clients in various verticals. We work with the latest tech and methodologies and develop solutions based on solid market evidence and data. We also like exploring new and out-of-the-box ideas with clients!

Reach out to us today:

sailors@lightsea.co

 

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Why LightSea? 💡

There are many things that go in selecting a partner for assisting you in your endeavours. LightSea has three key pillars:

> Outcomes are based on market evidence and real-time data
> We work through various models
> A wide range of tech & skills

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